A wardrobe that feels like ho

Welcome to my world.

I believe personal style is about so much more than getting dressed.

It's about knowing yourself. Finding joy in the everyday. Giving yourself permission to express who you are, and perhaps discovering a few things about yourself along the way.

At Laviebyem, I bring together professional styling, fashion storytelling and a little everyday romanticism to help you develop a signature style rooted in alignment.

Whether you're here for a moment of inspiration, a thoughtful read or professional guidance, there's a place for you.

Come as you are. Explore what speaks to you.

The Lavie Letter

Your weekly moment of style reflection.

Some conversations deserve a little more time.

The Lavie Letter is where I share my writing on fashion, identity, personal style and the art of romanticising everyday life.

Part fashion commentary, part personal reflection, it's an invitation to slow down, read or listen, and consider what style means to you.

The free subscription

Receive my weekly writing, selected articles and access to The Lavie Letter subscriber chat.

A little more, for €5/month

For those who want to explore further, paid subscribers receive:

  • Full access to my writing archive, including subscriber-only articles.

  • A downloadable style or lifestyle guide each month.

  • Access to The Community Closet, a dedicated space to share inspiration, ask questions and exchange style recommendations.

If you love my guides and enjoy exploring the ideas behind personal style, this is a lovely way to have more of both.

Read The Lavie Letter | Become a subscriber

The Style Studio

Your style journey, in your own hands.

Sometimes you want something to return to. A little inspiration you can keep, revisit and make your own.

The Style Studio is home to my collection of digital guides, designed to help you explore personal style at your own pace.

Archetype Starter Guides - CHF 49

Perhaps you've discovered an archetype that feels like you, but you're not quite sure how to bring it to life.

Each guide introduces the principles of its archetype, alongside seasonal moodboards, capsule wardrobes and outfit formulas.

Follow them closely, reinterpret them through your own wardrobe, or use them as a starting point for something entirely yours.

You'll also receive access to the corresponding Pinterest inspiration board, and a discount towards a future styling consultation if you decide you'd like more personal guidance.

Style & Lifestyle Guides - Starting at CHF 11

Think of these as little fashion editorials to collect and enjoy.

From seasonal wardrobe inspiration to accessories and everyday styling ideas, each guide offers a fresh way to explore the Laviebyem philosophy.

Explore the Style Studio

A little inspiration, every day.

For the curious, the creative and the style-obsessed.

Sometimes, all it takes is seeing something differently.

Through Instagram and TikTok, I share outfit inspiration, styling advice and insights into the Laviebyem Archetype System™.

Helping you understand not just what you love wearing, but why.

It's a space to discover, experiment and develop your own perspective on personal style.

No purchase necessary. Just curiosity.

Explore on Instagram | Find me on TikTok

Select Your Curated Path

What Your Subscription Unlocks


Every lesson, interview, and resource lies at your fingertips.

Full Course Library


Essays illuminate subtle facets of each theme.

Exclusive Essays


Narrations preserve the cadence of the written word.

Audio Companions

The Artisans Behind the Curtain

Principal Designer

We count on Maya to orchestrate form and function; her portfolio spans boutique hotels and heritage estates.

Operations Conductor

Jon keeps our processes flowing with quiet rigor, ensuring every engagement unfolds seamlessly.

Client Strategist

Leah cultivates relationships with disarming grace, aligning discerning clients with bespoke solutions.


  • Every detail felt intentionally curated, as though crafted solely for my enjoyment.

    -- Valued Client

  • The experience unfolded with quiet precision; luxury revealed itself in subtle layers.

    -- Long-Term Patron

  • A discerning eye will appreciate the gentle mastery woven into each interaction.

    -- Private Collector

Select Your Curated Path

✦

Select Your Curated Path ✦

Inquiries, Illuminated